The Art of the Video Game Trailer
Posted by Brian Crecente on 17th April 2019
link to original article

This article was originally posted on VARIETY.COM

Seen by many, yet rarely remembered, video game trailers are an unheralded intersection between canny craft and glitzy marketing. For all the careful creativity that shines through every frame of their short runtimes, these pieces of vital promotion are typically remarked upon only when they do something “wrong” in the eyes of fickle fans. But […]